- Web Design, Build
- Example project
Independent online store
The problem
A typical scenario: an independent retailer moving from marketplace platforms to their own store. Traffic is expensive, so every visit has to count — but the template store converts poorly and looks like everyone else's.
Our approach
We'd audit the purchase journey end to end, design a store that expresses the brand rather than the platform, and build it for speed — performance is a conversion feature, not a technical detail.
The outcome we aim for
The goal in an engagement like this: a store that converts paid traffic well enough to make the channel sustainable, with a brand customers remember.
One thing we'd do differently
Post-launch measurement should be scoped into the project itself — a store without analytics wired properly can't learn what to fix next.